This toolkit includes approved event logos, social media artwork, footer graphics, partner resources, and usage guidance. Please follow the guidelines below to ensure Breakbulk27 is represented clearly and consistently.
Breakbulk & Project Cargo Conference is a production of the Journal of Commerce by S&P Global.
Questions? Contact the events team.
Promote your attendance at Breakbulk27
Let your network know you’ll be at the Breakbulk & Project Cargo Conference using our ready-made social media artwork and footer graphics.
Social Media Graphics
Recommended for LinkedIn, X, and general social promotion.
Social Media Footer Graphics
Add these approved Breakbulk27 footer graphics to your own social posts, email banners, or promotional graphics.
Sample social posts
Official Breakbulk & Project Cargo Logo
Use only the official Breakbulk & Project Cargo files provided in this toolkit. These are the only approved logo variations for use in your marketing.
Full-color logo
Use on: white background
Best for: clean layouts, event promotions, presentations, and digital materials
Reverse with red logo
Use on: black background
Best for: dark layouts where high contrast is needed
Reverse logo
Use on: dark backgrounds or non-busy areas of photography
Best for: photographic or dark design applications
Black logo
Use on: light backgrounds or non-busy areas of photography
Best for: simple layouts or limited-color applications
- Use the full-color logo on a white background.
- Use the reverse with red logo on a black background.
- Use the reverse logo on dark backgrounds or non-busy photography.
- Use the black logo on light backgrounds or non-busy photography.
- Always maintain clear space around the logo.
- Ensure strong contrast for legibility.
The minimum clear space around the logo should equal the cap height of the “B” in the Breakbulk wordmark.
Key Branding Rules
Follow these guidelines when using Breakbulk & Project Cargo logos, graphics, and event references in your marketing. They are designed to keep the event brand clear, consistent, and easy to recognize.
Event name and hashtag
Use only
Breakbulk & Project Cargo Conference, Breakbulk & Project Cargo, Breakbulk27
Hashtag
#Breakbulk27
Do not use
Breakbulk 27, Breakbulk2027, Breakbulk 2027, Breakbulk, JOC Events, or JOC
Logo use
Use only the official Breakbulk & Project Cargo logo files provided in the toolkit.
Do not:
- Change the logo colors
- Crop or stretch the logo
- Add effects or place the logo inside another shape
- Combine the logo with another logo
- Use S&P Global or Journal of Commerce logos separately
Need help?
If you have questions about logo usage, asset downloads, partner graphics, or brand approvals, please contact the events team.