This toolkit includes approved event logos, social media artwork, footer graphics, partner resources, and usage guidance. Please follow the guidelines below to ensure Breakbulk27 is represented clearly and consistently.

Breakbulk & Project Cargo Conference is a production of the Journal of Commerce by S&P Global.

Questions? Contact the events team.

breakbulk27 digital toolkit

Promote your attendance at Breakbulk27

Let your network know you’ll be at the Breakbulk & Project Cargo Conference using our ready-made social media artwork and footer graphics.

Social Media Graphics

breakbulk27 sm art

Recommended for LinkedIn, X, and general social promotion.
 

Social Media Footer Graphics

Breakbulk27-SM-footers-card.jpg

Add these approved Breakbulk27 footer graphics to your own social posts, email banners, or promotional graphics.

Sample social posts

We’ll be at the Breakbulk & Project Cargo Conference and look forward to connecting with the global project cargo community. See you there. #Breakbulk27

We’ll be at Breakbulk27 next week — hope to see you there. #Breakbulk27

We’re excited to attend the Breakbulk & Project Cargo Conference in New Orleans. Looking forward to connecting with the global project cargo community. #Breakbulk27

I’m pleased to be participating in Breakbulk & Project Cargo Conference. I look forward to joining industry leaders for important conversations about the future of project cargo. #Breakbulk27

Official Breakbulk & Project Cargo Logo

Use only the official Breakbulk & Project Cargo files provided in this toolkit. These are the only approved logo variations for use in your marketing.

Full-color logo

Breakbulk-logo-1.jpg

Use on: white background

Best for: clean layouts, event promotions, presentations, and digital materials

Reverse with red logo

Breakbulk-logo-4.jpg

Use on: black background

Best for: dark layouts where high contrast is needed
 

Reverse logo

Breakbulk-logo-3.jpg

Use on: dark backgrounds or non-busy areas of photography

Best for: photographic or dark design applications

Black logo

Breakbulk-logo-4.jpg

Use on: light backgrounds or non-busy areas of photography

Best for: simple layouts or limited-color applications

  • Use the full-color logo on a white background.
  • Use the reverse with red logo on a black background.
  • Use the reverse logo on dark backgrounds or non-busy photography.
  • Use the black logo on light backgrounds or non-busy photography.
  • Always maintain clear space around the logo.
  • Ensure strong contrast for legibility.

The minimum clear space around the logo should equal the cap height of the “B” in the Breakbulk wordmark.

Key Branding Rules

Follow these guidelines when using Breakbulk & Project Cargo logos, graphics, and event references in your marketing. They are designed to keep the event brand clear, consistent, and easy to recognize.

Event name and hashtag

Use only
Breakbulk & Project Cargo Conference, Breakbulk & Project Cargo, Breakbulk27

Hashtag
#Breakbulk27

Do not use
Breakbulk 27, Breakbulk2027, Breakbulk 2027, Breakbulk, JOC Events, or JOC

Logo use

Use only the official Breakbulk & Project Cargo logo files provided in the toolkit. 

Do not:

  • Change the logo colors
  • Crop or stretch the logo
  • Add effects or place the logo inside another shape
  • Combine the logo with another logo
  • Use S&P Global or Journal of Commerce logos separately
breakbulk27 do not use

Need help?

If you have questions about logo usage, asset downloads, partner graphics, or brand approvals, please contact the events team.